Allyson E. MachateHow to Boost Your Biz With a Book

Allyson Machate is a bestselling author and expert publishing consultant who loves using her experience and insider knowledge of the book industry to lead serious authors toward success. Allyson has served both small and “Big Five” publishers, including Simon & Schuster, where she acquired and edited books for the Touchstone and Fireside imprints. Her client list includes authors publishing with such companies as Penguin Random House, Rodale Inc., Chronicle Books, Kaplan Publishing, Sunrise River Press, and Hay House, as well as independently published bestsellers. Ally and her team work with nonfiction authors to get their books written, edited, submitted or independently published, and she helps them learn to sell more books.

Some of the topics Allyson Machate will cover:

  • How to know when it’s time for you to write a book
  • How a business can boost your book
  • How to narrow down the subject of your book
  • Whether or not you should hire a ghostwriter
  • The pros and cons of self-publishing versus traditional publishing

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Jacob Cass10 Branding Tips for Best-Selling Success  

Jacob Cass is a graphic designer who runs the popular design blog, “Just Creative.” Just Creative is also the name of his award-winning graphic design & branding firm. Jacob’s clients include Disney, Jerry Seinfeld, and Nintendo. Jacob has spoken at TEDx, he has been featured in Forbes, Entrepreneur and has been awarded LinkedIn’s exclusive “Best of” for graphic design. Jacob’s great work has earned him 93,000 Facebook Fans, 81,000 Twitter followers and his websites have been viewed more than 5 billion times.

Some of the topics Jacob will cover:

  • Whom to trust for your branding and graphic design needs
  • The importance of branding and how to be cohesive and consistent in your message through branding
  • The importance of having a good website

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Mark Lefebvre – Successful Global Publishing Strategies


Mark Lefebvre is an author, professional speaker and bookseller with more than a quarter century of experience in writing, publishing, and bookselling. He is a past President of the Canadian Booksellers Association, former Director of Self-Publishing & Author Relations for Rakuten (RAKATIN) Kobo, current Director of Business Development for Draft2Digital and author of more than 20 books. Mark brings more than 25 years of experience in bookselling, writing and publishing to his shared perspectives about the opportunities that exist for writers.

Some of the topics Mark Lefebvre will cover:

  • The “Seven P’s” of publishing success
  • The difference between self-publishing on Amazon only and self-publishing on Amazon as well as Kobo, Nook and Apple
  • How your pricing strategy allows you to sell more eBooks globally

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Sheri Riley – Live In Your P.O.W.E.R.®- 5 Keys to Inner Peace & Increased Productivity


Sheri Riley is trendsetter in the entertainment industry, she spent 20 years creating innovative marketing strategies for some of the world’s biggest celebrities and corporations.

This list includes Usher, TLC, Toni Braxton, Converse, NBA, TNT, and many more. Now, as an Empowerment Speaker, Life Strategist, and best-selling Author, she works with all around busy people to help them make choices that lead to less stress, better clarity, and a more fulfilling life.

She speaks around the world, sharing her message of "Peace is the New Success®”. Her award-winning book, Exponential Living® - Stop Spending 100% of Your Time on 10% of Who You Are, published by Penguin Random House, is a 2018 NAACP Image Award nominee and has won several Self-help Book of the Year awards.

Some of the topics Sheri Riley will cover:

  • The 9 principals of exponential living
  • The 5 keys to “live in your power"
  • Why personal development is so important to professional growth

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Jenn T. Grace – Knowing Your Book's Purpose and Weather the Inevitable Storm


Jenn T. Grace is a nationally recognized business strategist, speaker and author.

She is a Bestselling author and has been featured in Forbes, The Huffington Post, The Hartford Courant and CNBC. Passionate about helping people share their stories of adversity, Jenn is the Founder of the Author’s Academy and Publish Your Purpose Press.

Some of the topics Jenn T. Grace will cover:

  • Understanding the purpose of your book from the onset;
  • How knowing your purpose impacts all aspects of your book—from writing to publishing to selling;
  • The relationship between the purpose of your book and writing for the target reader of your book.

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Neil Gordon – How to Command Authority on the Page (Even if You Sometimes Suffer from Impostor Syndrome)  

Neil Gordon is a former editor at Dutton, a division of Penguin Random House, where he edited books by New York Times bestselling authors.

He has collaborated on several books published by Penguin Random House, HarperCollins, and Hay House. Books that have been featured on Ellen and Dr. Oz and have been published internationally and in multiple languages. His book proposals have secured multiple six-figure deals for his clients.

Some of the topics Neil Gordon will cover:

  • The myth that you have to write something completely original;
  • What books that truly resonate with readers all have in common;
  •  The common mistakes authors make when writing a book;

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Paulette Ensign – Convert Your How-to Tips Easily to Cash


Since 1991, Paulette Ensign has helped thousands through her non-traditional publishing company, Tips Products International.

She has sold a million copies of her tips booklet, “110 Ideas for Organizing Your Business Life” and it has been published in several languages and formats without her spending a penny on advertising. This was initially a marketing tool and direct revenue stream for her career at the time as a professional organizing and productivity consultant and speaker.

She expanded her services to include helping clients generate more revenue from their books, blogs, articles, or other writing.

Some of the topics Paulette Ensign will cover:

  • How to convert your sound bites to cash
  • The tip formula
  • The difference between social media and offline promotion
  • How to attract repeat readers
  • How to differentiate yourself from the millions of writers out there

Find out more information at

Gregory V. Diehl – Writing and Publishing Nonfiction Books that are Both Meaningful and Successful  

Gregory V. Diehl is the author of multiple bestselling books on identity development for businesses and individuals. He is also the founder of Identity Publications, an organization that produces and publishes books containing ideas that matter.

Some of the topics Gregory will cover:

  • How to establish a brand for yourself
  • What really attracts readers
  • Marketing your message

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Guy Brilando – Transformation 

Guy Brilando is a writer and speaker and he has made it his personal mission to help people achieve success and find their authentic truth.

His book, “Discovering Your Authentic Truth,” was endorsed by Robert Kiyosaki, author of “Rich Dad, Poor Dad,” and Niurka—Guy’s mentor—who is also the author of “Supreme Influence” and someone who has worked closely with Tony Robbins for years.

Some of the topics Guy Brilando will cover:

  • How you can discover your authentic truth
  • The importance of using the right words not only when writing a book, but even in your thoughts
  • How to get unstuck as a writer

More info at

Sue Dunlevie – How to make your first (or next) $1K Blogging

Sue Dunlevie is a blogger and she ​helps writers make money with their blogs so they can work at home, be their own boss, and spend more time doing what they love.

Some of the topics Sue Dunlevie will cover:

  • How blogging can help you become a successful published author
  • The best ways to make money blogging
  • How to start out blogging
  • How often you should blog
  •  Whether or not you should put ads on your blog page

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Karen Minster – Custom Book Interior Design and Page Composition

Karen Minster lives and works in New York City where she graduated with her BFA in graphic design from The School of Visual Arts. She began her career designing annual reports and moved on to find wonderful opportunities working as an in-house freelance designer for a diverse range of design studios and firms in NYC, including the prestigious M & Co. and Vignelli Associates, while designing for her own clients as BusterGraphics. Her passion for typography and book publishing led her to full-time art director positions with The Crown Publishing Group at Random House and Disney’s Hyperion Books. Venturing out on her own, as Karen Minster Book Design, she has found designing and guiding self-publishing authors a most gratifying and successful endeavor.

Some of the topics Karen Minster will cover:

  • The important basics every writer should know about interior book design
  • How interior book design relates to the book cover design

Find out more information at

Laura Duffy – Custom Book Interior Design and Page Composition

After over 16 years of experience as an Art Director at Random House Laura Duffy now works with authors who are setting out to self-publish their books. The exposure that she’s gained while working with the wide variety of departments at Random House—from editorial to marketing—now allows her to offer that knowledge to her clients as she works on properly and professionally packaging their book covers.

As authors become more savvy about the publishing process and the role of branding in growing their businesses and gaining exposure they come to her for logos, business cards, landing pages, presentation and promotional material and social headers.

Some of the topics Laura Duffy will cover:

  • The importance of hiring a professional book cover designer
  • The role a graphics designer plays in branding
  • The book cover design process and how it relates to interior book design

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Tai Goodwin – Tapping Into Your Bankable Brilliance

Tai Goodwin is the CEO of Profit Momentum. Her super power is helping experts, entrepreneurs, and thought leaders make their brilliance bankable. She shows clients how to create, market, and sell high-ticket coaching and consulting programs. Her Secret Sauce: she’s a triple threat: Strategy + Tech Geek + Intuitive.

Tai is firm believer that wealth and spirituality are not mutually exclusive, Tai teaches women how to grow their business without burning out or selling out. She's an award-winning instructional designer with over 20 years of experience creating learning experiences and thousands of hours leading virtual and live training sessions. 

The author of “Girlfriend, It's Your Time” and co-author of “The Profitable Woman’s Playbook,” her articles have been featured on the Huffington Post,,, and CAREER Magazine. She's also been highlighted by Money Magazine, Black Enterprise, and The BOSS Network.

Some of the topics Tai Goodwin will cover:

  • What it means to be bankable
  • How to tap into your authentic brilliance
  • The best ways to make your brilliance bankable
  •  The reasons people don't own their brilliance

Find out more information at

Tina Dietz – Writing and Publishing Nonfiction Books that are Both Meaningful and Successful

Tina Dietz is an award-winning and internationally acclaimed speaker, audiobook publisher, podcast producer, and content marketing expert who has been featured on media outlets including ABC,, Huffington Post, and Forbes. Tina's podcast, The StartSomething Show, was named by INC magazine as one of the top 35 podcasts for entrepreneurs. Tina’s company, StartSomething Creative Business Solutions, connects leaders, entrepreneurs and experts with larger audiences, resulting in expanded influence and income. Tina divides her time between the US and Costa Rica, where she’s part of a leadership team building a conscious community called Vista Mundo.

Some of the topics Tina Dietz will cover:

  • How to determine if an audiobook publication is a good fit for your book
  • Whether or not authors should narrate their own books
  • The cost of creating an audiobook
  • The best time to launch an audiobook
  • How audiobooks can create an backend that will support your book sales and your business

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James Ranson – Want To Do Successful Book Marketing? First, Don't Write A Crappy Book!

James Ranson is an executive book coach and consultant who partners with six-figure entrepreneurs. Together James and his clients strategize, outline, write, rewrite and edit high-quality books that become business cornerstones for their authors, giving them reliable leverage to grow to seven figures and beyond. James is also the author of “Don't Write A Crappy Book! 17 Mistakes That Will Kill Your Business Book (And How Savvy Authorpreneurs Avoid Them),” about which Dave Chesson of Kindlepreneur said, “Every entrepreneur considering writing a book should read this one.”

In addition to his book coaching and consulting work, James is also a writer and book doctor for Thanet House Books, and a Wall Street Journal bestselling editor.

Some of the topics James Ranson will cover:

  • The definition of a crappy book and why it matters if you write one
  • Why some good entrepreneurs write crappy books
  • Examples of mistakes business authors don’t know they’re making and how they can avoid them
  • How can authors learn to know themselves better to overcome their mistakes
  • Using a ghostwriter
  • The difference between writing a business book and writing any other kind of book

Find out more information at​ www.​

Matthew Thrush – The 3 Secrets to Earning Six-Figures Without Publishing a Single Word!

Matthew Thrush is the #1 award-winning & bestselling author of over 75 books, co-founder of Six-Figure Ghostwriter & Six-Figure Owner, and founder of Six-Figure Ghostwriter Foundation 101 & King of Kings Publishing.

Some of the topics Matthew Thrush will cover:

  • Why ghostwriting
  • How you can earn six-figures with ghostwriting
  • What you need to know if you’re interested in becoming a ghostwriter
  • How to bypass hurdles and obstacles faster along the path of becoming a ghostwriting
  • How to go about hiring a ghostwriter
  • Tools to get you started creating a bestselling book

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Derek Doepker – Clever Mental Tricks Writers Can Use to Break Through Self-sabotage and Fear to Achieve Success

Derek Doepker is a former aspiring rockstar turned seven-time #1 bestselling author. He discovered a proven process that took him from struggling author to selling more than 50,000 books. Now he shares this process with thousands of authors through workshops, courses, and retreats empowering them to turn their passion for writing into a thriving business.

Some of the topics Derek Doepker will cover:

  • Some of the fundamental mistakes made by authors
  • How to rise above your own BS and fears
  • How to get unstuck as a writer and find direction again
  •  What to do if you have many interests you want to write about

Find out more information at​

Tammy Helfrich – Declutter Your Mind So You Can Live the Life You Desire

Tammy Helfrich is a coach, speaker, writer, and podcast host. She loves helping women calm the chaos in their minds and find their own path forward. She believes you have everything you need to be FULLY you, but sometimes you need some help clearing away the noise. She’d love to encourage you to find deeper meaning and inner wisdom in your life, right where you are.

Some of the topics Tammy will cover:

  • The importance of taking action
  • How to handle fear
  • How to manage negative thoughts
  • The importance of being your authentic self

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Dale Roberts – Effective Marketing & Promotion for Your Book Without Spending a Dime

Dale L. Roberts is an experienced indie author and video content creator specialized in self-publishing. He teaches aspiring authors to veteran self-publishers how to publish books that sell and build an unstoppable author brand.

Some of the topics Dale L. Roberts will cover:

  • What obstacles authors struggle with most and how to get past them
  • Why the publish-and-prey strategy doesn’t work and what does
  • How to know whom to trust in publishing in today’s information-saturated world
  • How to manage your spending with ads
  • The one thing you need to know to be a successful author

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Kinga Jentetics – Going Wide Globally - How to Make Your Ebook Big in China and India Internationally

Kinga Jentetics is the CEO and founder of PublishDrive, a self-publishing platform that distributes eBooks globally to over 400 online stores. In 2017, she made Forbes’ 30 Under 30 in Media and was named one of the Top 100 European Female Founders by The Hundert.

She was also nominated for the 2018 Digital Book World Awards in a list that included the likes of Jeff Bezos.

As an advocate of using new technologies such as blockchain and AI, Kinga is helping to shape the digital publishing landscape. She is also an ambassador of female entrepreneurship and enjoys connecting with all women active in innovation, startups, and technology.

Some of the topics Kinga Jentetics will cover:

  • The benefits of “going wide” with publishing
  • The huge value of targeting international markets
  • What marketing tactics to use when “going wide”
  • How PublishDrive stands out from multitude of publishing platforms

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Charmaine Hammond – Sponsorship for Authors- Fund Your Book Business with New Revenue Streams

Charmaine Hammond, MA, BA, CSP has been in the business of transforming lives and raising dreams for more than 25 years. This former Correctional Officer (yup! She worked in jails) and Corporate Dispute Resolution Expert now travels the world teaching the principles of collaboration, partnership and sponsorship. Her clients are having tremendous success securing their own partners and sponsors as a result of Charmaine's teachings and programs.

As a bestselling author (of 5 books & featured in 6 others), and CSP™ (Certified Speaking Professional) she has had tremendous success in finding corporate sponsors to fund her speaking and book projects/events/tours including her printing, graphic design, venues, travel, media, technology, hotels, even her pet food and dog poop bags! She has developed sponsorship relationships with more than 40 sponsors and 60 business partners. She teaches authors sell more books, sell books in bulk and how to plan successful and profitable book tours and events. Her recent speaking and book tour, Million Acts of Kindness, involved a 14,000 KM tour in a 32-foot sponsored motor home, hotels sponsored for the team, and more than 40 businesses and retail chains raising funds in their stores/businesses to support this movement . . . A Million Acts of Kindness. She has helped her clients secure cash sponsorship, get their clothes, travel, event needs and more sponsored through the power of relationships and collaboration.

Some of the topics Charmaine Hammond will cover:

  • How collaboration and sponsorship can help authors sell more books
  • What is sponsorship and what types of things can be sponsored
  • What an author needs to put in place to be able to build collaborations and secure sponsorship

Learn more at

Jonny Andrews – Why Authors should Treat Writing as a Business

Jonny Andrews is the founder of Author Platform Rocket working with more than 19,000 authors helping them build more profitable businesses. He has more than 15 years experience in online marketing. Jonny has been in digital publishing before Amazon even released the Kindle.

His main focus is on helping authors with simplification, rapid execution, connecting to their audience.

Some of the topics Jonny Andrews will cover:

  • Why writers should think like entrepreneurs and treat writing books like a business
  • Why hoping to become a sudden success not the optimum path
  • The biggest mistakes debut and seasoned authors make on their writing journey
  • How to succeed long-term as a writer

    Find out more information at​

© 2019 Fearless Success Summit is curated by Team Warren Archer.


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